Privacy Policy

EaseMyBP ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our blood pressure tracking application.

By using EaseMyBP, you agree to the collection and use of information in accordance with this policy. We take your health data privacy seriously and follow healthcare industry best practices.

2.1 Health Data

We collect the following health-related information:

• Blood pressure readings (systolic, diastolic, pulse)
• Diet and nutrition logs
• Exercise and activity data
• Medication information and adherence records
• Notes and observations you choose to record

2.2 Account Information

• Email address (for account creation and authentication)
• Password (encrypted and never stored in plain text)
• Profile information you choose to provide

2.3 Technical Data

• Device information and browser type
• IP address (for security and analytics)
• Usage patterns and app interactions

We use your information to:

• Provide and maintain the EaseMyBP service
• Generate health insights and analytics
• Send you reminders and notifications (if enabled)
• Improve our application and user experience
• Ensure security and prevent fraud
• Comply with legal obligations

We never sell your health data or personal information to third parties.

We implement industry-leading security measures:

• Encryption: 256-bit encryption for data at rest and in transit
• Row Level Security: Database-level access controls ensure data isolation
• HIPAA Compliance: We follow healthcare privacy regulations
• Regular Audits: Security assessments and vulnerability testing
• Access Controls: Limited access to authorized personnel only

We do not sell, trade, or rent your personal information. We may share data only in these circumstances:

• With Your Consent: When you explicitly authorize sharing (e.g., exporting reports)
• Service Providers: Trusted third parties who assist in operating our service (under strict confidentiality agreements)
• Legal Requirements: When required by law or to protect our rights
• Business Transfers: In connection with a merger or acquisition (with user notification)

You have the right to:

• Access: Request a copy of your personal data
• Correction: Update or correct inaccurate information
• Deletion: Request deletion of your account and data
• Export: Export your health data in a portable format
• Opt-Out: Unsubscribe from non-essential communications

To exercise these rights, contact us at privacy@easemybp.com

We retain your health data for as long as your account is active. If you delete your account, we will delete your personal data within 30 days, except where we are required to retain it for legal or regulatory purposes.

EaseMyBP is not intended for users under the age of 13. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date. Significant changes will be communicated via email or in-app notification.

If you have questions about this Privacy Policy, please contact us at:

Email: privacy@easemybp.com